If your looking to get started with SEO but don’t know where to start, here’s a road map I’ve found works well for local businesses. The nice thing about this road map is that it starts simple and as you progress in your SEO efforts it expands to more complicated projects.In reality this SEO road map also veers into social media marketing as you’ll see.
A Simple SEO Road Map for New Site Launches and Local Businesses
By Chris Rizzo on June 2nd, 2009Does Your Company Really Need a Tagline? Short Answer: No. Here’s Why…
By Chris Rizzo on May 29th, 2009Many companies believe they need a tagline in order to say a few words about what their company does. If you’re one of those companies, I’d like to ask you to consider an alternative to the media glitzy tagline, something which works much better.
The tagline, for example Nike’s famous "Just do it…", has been in use for decades. There’s a draw to having a snappy phrase to set beneath your company logo, and let’s face it, tag lines sound and seem cool. The truth however is that the great majority of businesses don’t need taglines and should not be using them, especially online. Let me give you a quick example why.
